Villas&Golfe Angola
· Economy&Business · · T. Joana Rebelo · P. Edson Azevedo

Joaquim Piedade

«The ‘made in Angola’ stamp will begin to conquer a more substantial space»

PMmedia Adv.
We see expressiveness in his eyes. We see seriousness in his appearance. In his heart we feel Angola. V&G set out in search of an excellent worker and ended up discovering a secret: not only is his name Joaquim Piedade, but he is also a natural at chess, football and a wide range of sports. Joaquim is following a path which has so far brought him 18 years of experience and today he can say that he is at the peak of his career. He took his first steps in the Oil and Gas industry, but life has revealed other paths to him, where his love for logistics came to light. Currently, he is the chairman of the board of the Barra do Dande Integrated Development Free Trade Zone (DIDFTZ) project, a venture that is internationally talked about for its ambitious and innovative character. Curious? It seems you’ll have to get caught up in Joaquim Piedade’s exciting story in the next few minutes, when he tells us first-hand about his journey to the top. The cherry on the cake: the logistics professional also reveals some details of the project that could put Angola on a pedestal. Time to get inspired...
«The success of the logistics process is very dependent on accessibility»

You have accumulated more than 18 years of work experience.
After a short stint in the private sector, in the Oil and Gas industry, I spent my working life in the logistics sector with experience in the maritime, road, rail and air sectors, always focused on distribution logistics, leading teams at the port of Luanda for 6 years and at Unicargas for the last 12 years for it to turn into an integrated logistics operator. During this period I was also able to actively contribute in regional and international institutions such as the West and Central Africa Port Management Association, UNCTAD under the Train for Trade project and the World Bank for six years as a consultant.
 
Are you currently experiencing one of the peak moments in your career?
Yes, because I have the mission, honour and pride of leading the team that will implement the most ambitious logistics project in the country, which is Angola’s first Free Trade Zone. It is the result of a dream, a vision and a promising legacy.

You lead the Barra do Dande Integrated Development Free Trade Zone project (ZFDIBD). How did the idea come about and why in the province of Bengo?
The idea came about following the economic vision of the Angolan president, in the sense of creating strategic national reserves. In other words, we intend to guarantee food security, fuel security, energy security and the economic and industrial development of the Dande region, promoting the development of responsiveness to potential fortuitous phenomena (economic crises, pandemics, etc.), through the storage of essential products, sufficient to guarantee the regular supply of the population. The Bengo province was chosen because of its water potential, its potential for industrial development, as well as the fact that the Dante municipality is positioned on one of the main road corridors for access and outflow to a large consumer centre, which is the Democratic Republic of Congo.

What is the strategic relevance of the Free Trade Zone? What are the social and economic impacts?
The Dande Free Zone will enable the industrial development of the country, promote the opening to foreign trade and guarantee the security of strategic reserves. It will be a driving force for private investment and it will generate many jobs, as well as promote the training and professional growth of the people, combating social problems such as regional asymmetries. On the economic side, it will result in an increase to the import and export flow of goods and the promotion and development of different services in the country, as a result of its multiplier effect.

Does the DIDFTZ mark the opening to global routes?
Yes, as we are determined to develop a Free Trade Zone on a global level, structured to attract investors with a focus on exports, as well as contributing to the supply chain, with production for markets in Africa and Europe. 

What is the envisaged target regarding the contribution to the country’s Gross Domestic Product?
Considering the volume of investment projected for the development of the Free Trade Zone and its respective business volume, we expect a contribution of around 1,5% to Angola’s Gross Domestic Product after the conclusion of Phase I. 

Will the project act as a catalyst for Angola’s business fabric?
Yes. The legislation and regulation framework of Free Trade Zones presents a set of special regimes, tax benefits and administrative facilities that aim to offer better investment conditions to private investors, who, in turn, will attract investors that until now did not consider Angola a country with attractive and competitive investment conditions. Unquestionably we will see our industrial sector grow and, consequently, a stronger and more present business fabric in our economy.

«We expect a contribution of around 1,5% to Angola’s Gross Domestic Product»
Do you think that the country will gain a different profile with this new focus on the export economy?
Today we are predominantly an importing country, but the Free Zone has potential and will attract a number of industries with the capacity to serve markets in the region (and not only there), where the "made in Angola” stamp will begin to conquer a more substantial space on the commercial platform, on a worldwide level.

Are you a dreamer?
The logistics sector is my greatest passion, in which I strive to make an impact, on a daily basis, so that it can be more influential in Angola’s economic context, while always with a very positive attitude and resilience to overcome challenges, sharing knowledge and learning. 

What ambition drives you in the logistics field?
To have an impact on the lives of people and organisations, developing solutions so that their needs are always satisfied. In logistics we have different challenges every day to ensure that the right goods get to the right person/organisation, in the right quantity, at the right time and in the right place. To accomplish that, every day, is invigorating.

Do you think the industry could be more influential in Angola’s economic scenario?
Yes, but the success of the logistics process is very dependent on accessibility. When we evolve in accessibility quality, we will feel the real (positive) impact of the logistic solutions in everyone’s life. 

What are your other passions, outside work?
Chess, football and athletics are my passions. I have said that I am addicted to sport  as I do different sports besides the ones mentioned. 

In your point of view, what is the country’s main shortcoming?
That we all should think more about Angola, that we put our country above our personal interests.

Does Angola have a future?
Yes. Angola is a country rich in different resources, as well as people with great capabilities and, as was mentioned among the speeches at the launch of the Free Trade Zone, the time has come for the country to stop just having potential, and to become a real power.
T. Joana Rebelo
P. Edson Azevedo